We’ve all heard the English axiom that a picture is worth a thousand words.
Whether you believe that axiom or not, I’m amazed at how many campaigns and candidates little to no quality pictures and images to help communicate their message to voters.
“IT IS FASCINATING HOW MANY PEOPLE THINK YOU CAN WORK FOR 18 STRAIGHT HOURS. IT’S AMAZING.” — DOUG LANE on taking care of yourself on the road.
This week, we continue our conversation with Doug Lane, founder of FastLane Productions. He has spent more than 30 years planning and staging presidential caliber events for political campaigns and the private sector.
Doug shares more of his fascinating perspectives gained by working on behalf of presidents, presidential campaigns and VIP sports and entertainment figures.
I have worked with Doug and Fastalane numerous times, and I can attest he is among the very best of the best in this small, highly specialized field.
In this episode, Doug explains why money isn’t always the top consideration when staging the most ambitious events; how teamwork makes all the difference when working on a tight deadline; and the single most overlooked thing when dealing with your production team…
“YOU HAVE TO DECIDE WHAT YOU WANT TO PLAY TO: THE 200 PEOPLE IN THE AUDIENCE, OR DO YOU WANT TO MAKE A SHOT LOOK GOOD FOR THE MILLIONS OF PEOPLE WATCHING ON TV?” — DOUG LANE on the Purpose of a Presidential-level Press or Campaign Event.
In this episode, we speak with Doug Lane, founder of FastLane Productions who has spent more than 30 years planning and administering presidential caliber events for political campaigns and the private sector.
In a wide ranging two-part interview, Doug pulls back the curtain to reveal the mistakes rookies often make … and how you can avoid them.
He tells how he transformed a small company providing DJ entertainment at local events into one of the nation’s premiere firms for designing and administering top shelf events.
Doug learned valuable tips from military planners and turned them into a business strategy that brings sizzle to the most important big-name gatherings.
And he’s had the chance to rub elbows with presidents and legendary entertainers along the way, too.
We know you will enjoy hearing his fascinating stories and great advice.
A friend from high school contacted me. Nice guy. Successful career. Good family man. “I’m considering running for public office,” he said. “What do you think?”
My reply was short and simple: “Have you done your Candidate Checklist?” You could almost hear him scratching his head in his reply. “Do you mean have I lined up political supporters and financial backers? Do I know how to assemble a good campaign team?”
No, that wasn’t what I meant. Those things are important. But would-be office seekers should do something else first. Answering five questions on the Candidate Checklist now will make your entry into the race easier later, or even spare you serious headaches if you find running isn’t right for you (or not right at this particular time). [READ MORE]
Almost every time I suggest any type of grassroots phone calling, no matter if they are automated, paid live calls, volunteer calls or candidate phone calls, I am met with groans, puzzling looks or outright hostility towards the idea. The “statements of fact” start immediately.
“Everybody hates them.”
“Nobody listens to them.”
“Volunteers hate making these calls.”
“I have better things to do.”
As you may guess, I disagree with the hyperbolic statements above and in a moment I’ll break down these objections one by one. First, I’ll discuss how I use each of these call types in the course of a campaign.