So You Want to Run For Office … Now What?

So You Want to Run For Office … Now What?

A friend from high school contacted me. Nice guy. Successful career. Good family man. “I’m considering running for public office,” he said. “What do you think?”

My reply was short and simple: “Have you done your Candidate Checklist?” You could almost hear him scratching his head in his reply. “Do you mean have I lined up political supporters and financial backers? Do I know how to assemble a good campaign team?”

No, that wasn’t what I meant. Those things are important. But would-be office seekers should do something else first. Answering five questions on the Candidate Checklist now will make your entry into the race easier later, or even spare you serious headaches if you find running isn’t right for you (or not right at this particular time). [READ MORE]

Wayne Laugesen PART 2: How to Ace a Newspaper Endorsement Interview

Wayne Laugesen PART 2: How to Ace a Newspaper Endorsement Interview

In this episode, we speak with Wayne Laugesen, Editor of the Editorial Pages at the Colorado Springs Gazette.

In Part 2, Wayne gives candidates, causes, and issue advocacy groups unprecedented insight into how the Editorial Board Interview process works. He lays out just how the Ed Board prepares for the interview and how the interviewee should prepare. Wayne provides invaluable advice on how to conduct yourself during the interview. He goes on to explain how editorial boards make their decision on which way they are going to endorse and then how they actually go about writing the endorsement editorial.

Josh Kraushaar: A National Reporter’s Perspective on How Politicians Could Better Work w/ the Media

Josh Kraushaar: A National Reporter’s Perspective on How Politicians Could Better Work w/ the Media

In this episode, we speak with Josh Kraushaar, Political Editor at National Journal where he also writes a popular bi-weekly column “Against the Grain,” that takes a contrarian view to the typical Washington cliches and conventional wisdom.

Josh takes us behind the scenes and on the beat of a political reporter. We reverse engineer what it takes to be a good communications director or press secretary by getting Josh to give a national political reporter’s perspective on how campaigns and politicians could better handle the media and get their message out to voters.

Wayne Laugesen PART 1: Inside Look at Newspaper Editorial Pages

Wayne Laugesen PART 1: Inside Look at Newspaper Editorial Pages

In this episode, we speak with Wayne Laugesen, Editor of the Editorial Pages at the Colorado Springs Gazette. In this series, Wayne pulls back the curtain and reveals the inner workings of Newspapers and Editorial pages.

In Part 1, Wayne explains how editorial pages work and their day to day operations. We discuss how newspapers have stayed relevant in the new media age. We also learn lessons from Wayne’s long career as a journalist, including his role in developing “Commando Journalism”

MVP: How Pro-Football Quarterback Jack Kemp Changed America

MVP: How Pro-Football Quarterback Jack Kemp Changed America

In this episode, we speak with Mort Kondracke, the co-author of Jack Kemp: The Bleeding-Heart Conservative Who Changed America. This is the first and only definitive biography of Jack Kemp, the legendary Buffalo Bills quarterback, dynamic Congressional leader, and champion of supply-side economics — the idea that lowering taxes spurs economic growth.

Mort Kondracke and his co-author Fred Barnes, the editor of The Weekly Standard, make the argument that Jack Kemp is the most influential non-president, American politician of the last century.

Episode 9: Answering Listener Questions w/ Sean Bartley

Episode 9: Answering Listener Questions w/ Sean Bartley

http://traffic.libsyn.com/politicaltradesecrets/PTS009_Answering_Listener_Questions_with_Sean_Bartley-Final.mp3Podcast: Play in new window | Download Subscribe to the show on iTunes [Click Here] Like what you hear? Please leave a quick review [Click Here] and let us know what you think! [After you click the links above, click the “View in iTunes” button if your iTunes app doesn’t automatically open up]   Republican General Consultant and Political Trade Secrets Contributor, Sean Bartley, joins Dustin Olson to answer questions submitted by listeners and fans of Political Trade Secrets   In today’s episode, my business partner, Sean Bartley and I tackle your campaign questions from fundraising to grassroots and everything in between. Sean Bartley has spent the last decade running campaigns of all stripes. From taking on and defeating the SEIU in the first campaign he ran, to winning primaries and general elections at the Federal, State and Local level, Sean has a knack for getting results for his clients. Sean is known for running aggressive, focused, and determined campaigns.  That’s why it wasn’t surprising that he earned the very appropriate nickname “Bulldog” in the historic Colorado Recall Elections where he played a key role in removing the sitting Colorado Senate President from office. I think you will get a lot out of this episode and we hope to do more like this where we answer YOUR questions. Please post your questions below or in the Campaign Oracle section [Here] or on our Facebook Page [Here].   Show Notes: Check out Sean Bartley’s Full Bio [Here]. Check out Olson Strategies [Here] Check out some articles by Sean Bartley: Why Grassroots Matter Keys to Great Debate Prep The Cost of Free Why Are You Running for Office? What Does...