Doug Lane Part 1: Creating the “Money Shot”

Doug Lane Part 1: Creating the “Money Shot”

“YOU HAVE TO DECIDE WHAT YOU WANT TO PLAY TO: THE 200 PEOPLE IN THE AUDIENCE, OR DO YOU WANT TO MAKE A SHOT LOOK GOOD FOR THE MILLIONS OF PEOPLE WATCHING ON TV?” — DOUG LANE on the Purpose of a Presidential-level Press or Campaign Event.

In this episode, we speak with Doug Lane, founder of FastLane Productions who has spent more than 30 years planning and administering presidential caliber events for political campaigns and the private sector.

In a wide ranging two-part interview, Doug pulls back the curtain to reveal the mistakes rookies often make … and how you can avoid them.

He tells how he transformed a small company providing DJ entertainment at local events into one of the nation’s premiere firms for designing and administering top shelf events.

Doug learned valuable tips from military planners and turned them into a business strategy that brings sizzle to the most important big-name gatherings.

And he’s had the chance to rub elbows with presidents and legendary entertainers along the way, too.

We know you will enjoy hearing his fascinating stories and great advice.

Kelly Sloan: Clinton Leads First Debate with Chin

Kelly Sloan: Clinton Leads First Debate with Chin

The first presidential debate of 2016 is now history with neither candidate emerging as what anyone might term a “winner.” Perhaps the best summary was provided the morning after by Politico’s Anna Palmer and Jake Sherman, who wrote in the PoliticoPlaybook “Donald Trump didn’t throw up on his shoes. But Hillary Clinton had the far better night.”

Indeed, initial polling indicated that Clinton, having presumably engaged in extensive debate preparation beforehand, made a somewhat better impression than Trump – CNN logged the figure at roughly 64% having thought Clinton won.

But it was, at best, a hollow victory. Neither did what they needed to do…

MVP: How Pro-Football Quarterback Jack Kemp Changed America

MVP: How Pro-Football Quarterback Jack Kemp Changed America

In this episode, we speak with Mort Kondracke, the co-author of Jack Kemp: The Bleeding-Heart Conservative Who Changed America. This is the first and only definitive biography of Jack Kemp, the legendary Buffalo Bills quarterback, dynamic Congressional leader, and champion of supply-side economics — the idea that lowering taxes spurs economic growth.

Mort Kondracke and his co-author Fred Barnes, the editor of The Weekly Standard, make the argument that Jack Kemp is the most influential non-president, American politician of the last century.

Episode 7: TJ Walker on Media Training & Debate Prep

Episode 7: TJ Walker on Media Training & Debate Prep

http://traffic.libsyn.com/politicaltradesecrets/PTS007_TJ_Walker_on_Media_Training_and_1st_GOP_Debate.mp3Podcast: Play in new window | Download Subscribe to the show on iTunes [Click Here] Like what you hear? Please leave a quick review [Click Here] and let us know what you think! [After you click the links above, click the “View in iTunes” button if your iTunes app doesn’t automatically open up]   Democrat Media Trainer and CEO of Media Training Worldwide uses the 1st 2016 GOP Presidential Primary Debate to explain how to prepare for debates, look good on camera, and be an effective communicator in the media   This week, we take a look at the first 2016 GOP Presidential Primary Debate through the lens of effective Media Training with bestselling author and Democrat media trainer TJ Walker. We use the debate, which had the largest audience in history for a primary debate, as a real world tool to explain key lessons for successful media training and debate prep. TJ Walker is the CEO of Media Training Worldwide and is a prominent Democrat communications expert who has worked with CEOs, U.S. Senators, and both Presidents and Prime Ministers internationally. TJ is the author of 5 books including the #1 national bestseller “TJ Walker’s Secret to Foolproof Presentations,” and has numerous online resources and products to help people seeking to become more effective in the media. He even holds the Guinness Book record for the most interviews in a 24 hour period. In this episode, I get TJ’s take on the performances of each of the Republican candidates in the debate and we use the debate as a way to highlight how to effectively communicate your message in a televised debate and what pitfalls to avoid. TJ...
Keys to Great Debate Preparation

Keys to Great Debate Preparation

We all watched the recent Republican presidential debates and we were quick to pick the winners and losers. Here we analyze how to have a successful debate regardless of the office you’re seeking. Too often, people think a funny zinger wins it while an awkward gaffe or strange mannerisms can lose a debate. It’s my belief that many times debates are won or lost before the candidates take the stage. The first key to performing well in a debate is knowing whether or not the specific debate request is something you should accept. Far too often, candidates will accept a debate or forum request without knowing anything about it. Key preliminary questions: Who is sponsoring the event? How many people do you expect? Who’s being invited? Other candidates? Audience members? Media? Will it be televised or recorded on camera? Who’s moderating the debate? Who’s asking the questions? Moderator? Audience? Candidate to Candidate? Will there be opening/closing statements? What are the time limits? Opening Closing Answers Rebuttals How is the time enforced? Can you bring notes? Will you be seated, have a table or be at a podium? You’re probably thinking, “man, that’s a lot of details to know before even accepting the invitation. Why is that so important?” The truth is that the more high profile your race is the more likely it is that you will need to ask even more questions in advance. It is important to ask these questions because you’ll probably find that most organizers haven’t thought out all of these details and you could very well help shape this debate to be a more...